Overview
Pulse Energy is a 100% community owned energy retailer that has grown significantly over the past decade, expanding from a small operation into a multi-brand business serving more than 80,000 customers across electricity, broadband, natural gas and LPG.
Dataprint has supported Pulse Energy throughout this growth. [GU1.1]What started as a need for support with billing and customer communications has developed into a long-standing working relationship, with Dataprint supporting Pulse as it has scaled, introduced new brands, and adapted to increasing operational and regulatory complexity.
The challenge
As Pulse Energy began to grow, managing billing and customer communications internally quickly became unsustainable.
The business initially attempted to handle billing in-house, but as customer numbers increased, manual processes created limitations around scalability, efficiency and risk.
At the time, Pulse was a much smaller organisation with approximately 5,000–7,000 customers. As Pulse Energy began to grow, managing billing and customer communications internally quickly became unsustainable. Manual processes that had worked at a smaller scale began to create limitations around accuracy, efficiency and risk.
The solution
Dataprint was engaged to help manage Pulse Energy’s billing and transactional communications, providing both the infrastructure and ongoing support required to operate at scale.
- Processing and managing billing files[GU2.1]
- Printing and distributing customer invoices
- Supporting multi-brand billing templates
- Providing ongoing support for updates, changes and compliance requirements
As Pulse grew, Dataprint’s role evolved alongside the business, supporting:
- Expansion from one brand to five
- Growth to over 80,000 customers
- Introduction of new products and services
Each brand maintains its own identity while leveraging a consistent underlying billing structure.
A scalable, integrated approach
Dataprint integrates directly into Pulse’s operational workflows, handling daily billing file processing and enabling flexibility where required.
The ability to manage both standard operations and exceptions has been critical in maintaining accuracy and reliability at scale.
The result
The working relationship has delivered a number of key outcomes for Pulse Energy:
1. Efficiency and reliability
Dataprint enables Pulse to operate a high-volume billing process with minimal disruption.
2. Flexibility and responsiveness
Pulse frequently makes changes across its brands and products. Dataprint supports these changes quickly and collaboratively.
3. Strong working relationship
Dataprint operates as an extension of the Pulse team, working closely with both technical and business stakeholders.
4. Problem solving under pressure
In time-sensitive situations, Dataprint provides hands-on support to ensure continuity.
Deep understanding over time
A key strength of the relationship is Dataprint’s long-term understanding of Pulse’s business and brands.
This familiarity reduces onboarding time for new initiatives and allows changes to be implemented more efficiently.
Ongoing collaboration
The relationship continues to evolve as Pulse responds to regulatory changes and new requirements in the energy sector.
Upcoming billing changes driven by regulatory updates will require further collaboration, testing and implementation across all brands.
For more than 10 years, Dataprint has supported Pulse Energy through a period of sustained growth and change.
As the business has expanded in scale and complexity, the working relationship has evolved alongside it — from handling core invoice printing processes to supporting multiple brands, new products and ongoing regulatory change.
What stands out is not just the systems and processes, but the way the two teams work together. Reliable day-to-day delivery, combined with a willingness to problem-solve and adapt when it matters, has helped Pulse maintain confidence in its billing and communications as the business continues to grow.


